Portfolio - Berry Network
Who was the client?
Berry Network
Which agency was this work developed under?
BGH Studios
What problem was this solving?
Berry Network wanted a new marketing tool associated with data that they have collected over the years. This data contained which forms of local search advertising each industry utilizes. This information explains where you should spend most of your marketing dollars between the following categories: Yellow Pages, Internet Yellow Pages, Business White Pages, Telephone Directory Assistance, Online / Internet Service. This tool displays that information in an easy to read bar graph, that is based upon a chosen industry.
What exactly was your part in this project?
Full HTML, CSS, JavaScript integration of the Yahoo! Chart API
Link: http://www.berrynetwork.com/marketing_budgetcalc.aspx
Figure 01: Choose an industry to see how consumers utilize various local search advertising options.
Figure 02: A box will display showing the Total Active Market, and the Total Active Market using Local Search. The Active market is defined as the total number of adults making a purchase or involved in a purchase decision.
Figure 03: The flash chart displays where your marketing dollars should be spent.
- 8 months ago
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